Peanut butter called Peter Pan is manufactured by Post Consumer Brands, part of Post Holdings, and named after the J. M. Barrie character. Swift & Company introduced it under the name "E. K. Pond" in 1920, and it was renamed in 1928.
In the U.S., Peter Pan Peanut Butter was the first branded peanut butter, so it has a long history of spreading magic. Today's world is one where magic is found in the smallest moments, and age is just an attitude. Although peanut butter is packed with health benefits, it fails to capture the “Mmmmm" sensation that comes from the first bite of a freshly-made Peanut Butter and Jelly sandwich. Consumers love Peter Pan because its creamy-smooth, spreadable Nut Butters and sweet flavour profiles create the best Peanut Butter and Jelly sandwiches.
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